Creative Direction

Casino Canberra wanted a series of posters to help make patrons aware of the dangers of problem gambling. 

Using a text-only approach, we wanted to capture those split-second gambling moments that can often make the difference between having fun and taking it too far.


Other work

In addition to the gambling awareness campaign, my ongoing work for the Casino involves web copy, How-To-Play brochures, EDM's, and marketing collateral for competitions.


Launch TVC announcing the recent renovations.

Web copy.

Copywriting for gaming brochures.